According to DEX Media’s website, when you sign up for a Search Engine Marketing program with them you get “A team of certified local search experts to monitor the performance of your campaign and adjust, when necessary, for optimal results.” After what I discovered yesterday, I wonder if this team of “experts” has taken the […]
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Entries by Muskrat37
One of the sure fire ways to get on the first page of Google is to pay for it. Google AdWords (or Pay Per Click) program can have some very good results, and it can be a money pit. Learning to navigate the waters of Google AdWords is something most small business owners don’t have […]
A Deadly Pay Per Click combination: Low Budget + Bad Management + High Markups = Money in the Toilet In most cases – and underfunded Pay Per Click Budget is a complete waste of money. Not because you can’t have a successful campaign on any budget, but because of the way that most companies run AdWords […]
Each and everyday I talk to business owners that have not done the basics to be successful online, yet they say to me “I show up on Google.” I’ve got news for you – NO YOU DON”T! The really sad thing is, most of “the basics” are FREE. If you Google your name, and you don’t OWN […]